Clutch city cluckers food truck5/10/2023 Recommendations for content direction was provided so that the client could develop engaging content for social use. Upon developing a social media marketing strategy, Embark Marketing encouraged Clutch City Cluckers to develop high quality photography & videography content so that the agency could implement a cohesive & engaging strategy with the content. Kalini, co-owner of several Abu Omar Halal locations, was preparing for the Grand Opening of Clutch City Cluckers, and looked to Embark Marketing to generate buzz and brand awareness in the Houston area.Įmbark Marketing recommended an aggressive social media & public relations campaign to get the job done right! Social Media Marketing Campaign Ahmad Kilaniwho is originally from Irbid, Jordanfounded Clutch City Cluckers. It is here that Kilani began to shape his vision and career in the food industry and the idea for Clutch City Cluckers was born.Ĭlutch City Cluckers connected with Embark Marketing through Embark’s existing relationship with Abu Omar Halal of which the agency provides full service marketing for their 20+ food trucks & storefronts across the United States. The fries at this food truck are fried in a separate fryer and they dont use any flour in the food truck other than the pre-made flour tortillas and buns. The Houston-based food truck serves hot chicken sandwiches and tenders as well as tacos, salads and french fries. While attending school as a full time student, Kilani also worked at Abu Omar Halal, Houston’s first Halal Food Truck. Owner Ahmad Kilani, a native of Irbid, Jordan, immigrated to the United States in 2015 to continue his education and obtain a masters degree. Clutch City Cluckers, located near the Galleria Mall in Houston, was looking to rustle some feathers in the chicken sandwich arena with their new food truck serving up that Nashville Hot Chicken.
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